Path to the
APIX Sales Referral
Wiifm Networking

The old path to
sales success
just isn't effective
any more

This Wiifm
APIX Referral
Process is

The Wiifm APIX
Referral Process
meets the B2B

Referrals from
could have grown
my business so fast!


Sales Referrals
from Whatsinitforme

from Whatsinitforme
Sales Professionals




How It Works

No one makes purchasing decisions in a vacuum.  Truth is, every time an individual or company even contemplates the purchase of a product or service, someone else always knows about it long before the shopping begins.  We call those people who know about someone else’s intent to purchase something, “Information Partners.”  WIIFM Information Partners let us know when they hear of someone else’s intent to buy a product.  They hear about intent to buy because it comes up in meetings or casual conversations, in the elevator, the diner, and at social events.  Information Partners can also let us know if they themselves are in the market for a product or service.  Our partners also know that we respect their decision to share this information with us and know that we will never abuse the privilege.  Even though we never reveal the identity of our Information Partners, they also know that we won’t act on any information they provide without the potential buyer’s expressed permission and desire to take part in our process.

If you think about it, all of us are Information Partners.  We all hear about someone’s intent to buy somethingall the time.  And for the first time ever, we can be enriched by simply sharing that information with the WIIFM process – anonymously, of course.  We keep your identity anonymous and be assured that the information you provide is not used by us at all if the prospective buyer does not want to take part.

As we process the reported Information Partners’ data and transform it into an APIX Referral, Sales Professionals will

purchase an introduction to the prospective Buyer. This part of the process only happens when the prospective Buyer gives us permission to share their information with vendors who want to compete for their business.  The fees that Sales Professionals pay for their introduction is then shared with our Information Partners.

Now it’s possible to connect Buyers, Sellers, and Information Partners in a win-win-win transaction.  It’s a simple approach that maximizes both customer satisfaction and profitability – and it all begins with you!

For the first time ever, our Information Partners are richly rewarded for sharing what they know.  Buyers benefit from a low-risk, best price advantage and achieve what we call the Maximum Competitive Effect.  Sales Professionals are connected to Class A prospects with a validated intent to buy and an invitation to call for an appointment – by name – because we make the introduction.  And our Information Partners get paid just for sharing what they know about someone else’s, or their own, intent to buy something.

Sound too good to be true?  Not with, where anonymously- submitted, buyer-validated information is transformed into an APIX Sales Referral!  At long last, trust, integrity and real value return to the sales process.

Thanks to the maximum competitive effect, you are now equipped to make the perfect buying decision. Well-informed buyers benefit from the increased competition and in-depth information, paving the way for …more

Dramatically increase your sales and profitability with an APIX sales referral. The best sales lead possible, it includes a Class A prospect, complete with validated intent to buy and an invitation to call …more

For the first time, your knowledge of someone’s intent to purchase any product or service will be richly rewarded. Discover how that person could even be you–and get doubly rewarded …more

A New Way to Buy and Sell

“There has never been a better sales lead created than one that is referred to you by a friend, business associate or center of influence.”

Personal sales referrals are powerful because they work. They work in part because prospective customers hesitate to ignore a recommendation from a friend or acquaintance.  In some instances, they will agree to meet with you simply out of respect for their friend.  When the referral comes from another customer who has experienced what you can deliver, it is even better.  When referred by a “center of influence,” the prospect is almost compelled to meet with you out of a deep sense of respect for the referrer.  Referrals have always been the best kind of sales lead because there is a high probability for you to meet the prospect under friendly, comfortable and familiar circumstances. This environment provides you with the best opportunity to tell your story and earn their business. What percentage of your sales appointments are from personal referrals? What if it was 80%or more?

At Wiifm NETWORKING we’ve automated and monetized the referral process and provided tremendous benefits to Buyers, Sellers and our Information Partners.  The WIIFM process is a true WIN-WIN-WIN relationship.…more


Before, I was spending 80% of my time cold calling people who weren’t ready for my service yet. Now, I only call on prospects who are actually expecting my call and I have more time to service my customers. This is amazing! Thank you Whatsinitforme.

Bob WynnPresident and CEO, Bob Wynn Investments
© 2023